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Elevate Your Business with "Who Not How": Mastering the Art of Strategic Hiring

February 20, 20243 min read

Introduction:

In the dynamic world of business and entrepreneurship, particularly within the real estate industry, there's a common tendency to focus intensely on the "how" of achieving success. We attend countless training sessions and webinars, all aimed at enhancing our skills and teaching us how to do things better, faster, and more efficiently. While mastering the "how" is undoubtedly important, it's only a part of the equation for achieving true breakthroughs in our business endeavors. The book "Who Not How" by Dan Sullivan and Dr. Benjamin Hardy introduces a pivotal mindset shift that could revolutionize the way we approach growth and success.

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The Core Principle of "Who Not How"

The essence of "Who Not How" lies in the realization that personal achievement has its limits. No matter how skilled, dedicated, or hardworking we are, there's only so much we can do alone. The secret to breaking through this ceiling isn't found in doing more things by ourselves but in identifying and leveraging the right "who" - the right people to help us achieve our goals.

Why This Mindset Matters

  • Leverage Skills and Talents: By focusing on "who" can help us, we open doors to a wider range of skills and talents that complement our own, driving our projects and businesses to new heights.

  • Enhance Efficiency: Delegating tasks to the right people allows us to concentrate on what we do best, significantly enhancing overall efficiency and productivity.

  • Promote Growth: With the right team, we can achieve much more than we ever could alone, paving the way for sustained business growth and personal development.

A Mindset Shift Endorsed by Experts

The book references a powerful quote by Greg McKeown that encapsulates the essence of this mindset shift: "Only once you give yourself permission to stop trying to do it all, to stop saying yes to everyone, can you make your highest contribution toward the things that really matter." This perspective is a game-changer. It doesn't mean relinquishing responsibility or allowing tasks to fall by the wayside. Instead, it's about recognizing that many tasks are important and need completion - just not necessarily by you.

Implementing "Who Not How" in Your Business

As business owners and agents, understanding and implementing the "Who Not How" principle could be the key to unlocking unprecedented levels of success and fulfillment. It's about making that first hire or building a team that aligns with your vision and goals. The right "who" can transform your trajectory in business and life, setting you on a path of growth and achievement that was once unimaginable.

Join Us for a Deeper Dive

For those intrigued by the potential of the "Who Not How" approach, we're hosting a webinar titled "Hiring 101: Mastering Your First Hire" this Thursday. This session will delve deeper into the principles outlined by Dan Sullivan and Dr. Benjamin Hardy, offering practical insights and strategies for attracting, recruiting, and retaining the right people for your business.

Whether you're contemplating your first hire or looking to expand your team, understanding the power of "Who Not How" can be a transformative step in your entrepreneurial journey. Join us for this enlightening conversation and start your journey towards leveraging the right "who" to elevate your business beyond the ordinary.

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Seth Dailey

Seth is the Co-Founder of both The Dailey Group and Keller Williams Gateway in Baltimore, Maryland. He serves as the Operating Principal for the brokerage and as the team leader for The Dailey Group, which consistently helps over 150 families a year. Seth, a Montana native, is passionate about empowering leaders and teaching people to make smart financial moves. Prior to real estate, Seth held his CPA designation and worked as a mortgage lender before joining forces with his wife of 20 years, Alyce. Seth can usually be found at the nearest coffee shop with a personal growth book in hand while scribbling down his next great idea on the back of a napkin.

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